Mid-1950s Trend: “Live Better Electrically!”

The mid-1950s saw a nationwide effort to promote electric power sales. National “Live Better Electrically” and the “Medallion Homes” campaigns were launched.

To earn a gold medallion— considered the apex of modern living —a home had to have an electric clothes washer and dryer, waste disposal, refrigerator and all-electric heating. Medallion courtesy of Buyral & Ellen Madan.